Travel Manitoba has really been helping the fishing and hunting industry since the hiring of Kevin Palmer a few years ago. Kevin has brought a new attitude to the marketing of Manitoba's outdoor lodges and outfitters. He has conducted many personal surveys of all "best customers" (including some of you reading this posting!) and developed quite a marketing plan. This includes targeting meeting planners through a program known as the "Manitoba Premium Lodges". There are 19 lodges in this program (Aikens included). Travel Manitoba has really made a splash in increasing the awareness of Manitoba's incredible fishing and hunting opportunities. This was done primarily through the All-Canada sportshows throughout the Midwest and the "Manitoba Monsters" program. A new booth, new hunt/fish guide, and new attitude is really paying off with added exposure to our great industry.
As part of a final push for the 2009 season, Kevin has setup a trip to Dallas to meet with 1,200 meeting planners and to host our own little private "sportshow". Pat is excited at the opportunity to travel to a new market and gauge the interest in the Canadian Fly-In product (and obviously the interest in the "Aikens Experience"! If you are in the Dallas area, the event will be held from March 26-28 at the Hotel Zaza. If you would like to stop in, please give us a call. Below is the official press release from Travel Manitoba.
Travel ManitobaPress contact: Nat Silverman
155 Carlton St., 7th FloorNathan J. Silverman Co./PR
Winnipeg, ManitobaR3C 3H81830 Sherman Ave., Suite 401
(800) 665-0040Evanston, IL 60201-3773
www.travelmanitoba.comPhone (847) 328-4292
For Immediate Release
Manitoba to Host Dallas Receptions March 27-28
for Trophy Fishing and Hunting Fans
WINNIPEG, Manitoba, March 17, 2009 — Travel Manitoba and selected premium fly-in fishing and hunting lodges from the central Canadian province of Manitoba will host get-acquainted public receptions March 27 and 28in Dallas for area outdoors enthusiasts interested in learning about trophy fishing and big game hunting in Manitoba’s remote wilderness areas.
The walk-in receptions, free of charge and open to all ages, will be held from 2 p.m. to 8 p.m. on Friday, March 27, and from 10 a.m to 4 p.m. on Saturday, March 28, at the Hotel ZaZa, 2332 Leonard St., Dallas. Complimentary food and beverages will be offered, and hotel parking will be free for reception guests. For information, call Travel Manitoba toll-free at 1-800-665-0040.
The deluxe Manitoba lodges co-hosting the receptions will include Aikens Lake Wilderness Lodge, Big Sand Lake Lodge, Golden Eagle Lodge, Kississing Lake Lodge, and Laurie River Lodge.
Manitoba is a prime destination for trophy fishing, including massive northern pike, which Travel Manitoba has dubbed “Manitoba Monsters.” The province’s deluxe lodges also attract sportsmen and women from around the world who want to land enormous lake trout, impressive walleye and channel catfish, and, at Manitoba’s northernmost subarctic frontier lodges, the elusive, hard-fighting arctic grayling, known as the “sailfish of the north.”
Hunters come to Manitoba for trophy black bear, caribou, moose, white-tailed deer, and wolf, plus waterfowl and upland game birds.
According to Kevin Palmer, Travel Manitoba’s fishing and hunting marketing consultant, “By virtue of Manitoba’s longstanding — and pioneering — wildlife conservation and management practices, it offers some of the largest and most plentiful game on the planet.” He says outdoors enthusiasts are attracted to its “vast wilderness locations of rare solitude and pristine beauty.”
Travel Manitoba and the Manitoba lodges at the receptions will be emphasizing the province’s accessibility via nonstop flights from Dallas-Fort Worth to Minneapolis–St. Paul or Chicago, connecting to nonstop flights to the provincial capital of Winnipeg.